Why did last nights main news story on the evening news have to be about a Liverpool player and a super injunction he'd taken out to stop the press talking about his affair.
why is this of such importance that it has to take up 5min+ of the news ahead of a story about the Icelandic volcano that will possibly effect the lives of people travelling in and out of the UK 

he obviously thought it was that important....and that's in part why the press follows.